Unilever reaches a level of strong resistance. This level could counteract the upward trend in the short term.

Regarding fundamentals, group's sales are expected a bit lower compared to 2013. Moreover the yield is also expected to decrease in 2014. This situation could lead investors to take some profit.

Technically, the bearish trend dominates in the medium and the short term. Indicators highlighted an overbought situation in recent sessions. This indicator shows a limited potential for a possible recovery near the midterm resistance at GBp 2729.

Due to the technical configuration and a mitigated fundamental situation that does not justify the current valuation of the group, investors can open a short position close to the GBp 2729 resistance. The price target is set at GBp 2534 and a stop loss will be placed above GBp 2729.