MediaForEurope (MFE), formerly known as Mediaset, has appointed Katharina Behrends as General Manager for the DACH region with effect from 01 October, 2022. The company will open a new office in Munich with a plan to expand in Germany, Austria and Switzerland. In her new role, Behrends will be responsible for overseeing MFE's activities in the DACH region, working closely with and reporting to the executive board of the group.