L'Oreal : Individual shareholders at the heart of an iconic L’Oréal plant
November 28, 2023 at 10:55 am EST
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This month, around twenty shareholders from the Vichy, France region were invited by L'Oréal to a dedicated and exclusive behind-the-scenes tour of the Group's Vichy plant.
Participants had the privilege of discovering the manufacturing and packaging of skincare and hygiene products from the Dermatological Beauty Division, formulated with Vichy thermal spring water. Accompanied by the Site Director and his teams, they had the opportunity to discover a plant at the cutting-edge of new technologies and sustainability practices and ask questions about L'Oréal.
Through this moment of exchange with its individual shareholders, L'Oréal shares its values and its sense of purpose: Create the beauty that moves the world.
L'Oréal SA published this content on 28 November 2023 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 28 November 2023 15:53:28 UTC.
L'Oréal is the world leading cosmetic group. The group offers skincare products (39.9% of sales), makeup products (19.7%), haircare products (15.4%), fragrances (12.6%), hair colouring products (8.3%) and other (4,1%). Net sales break down by family of products as follows:
- consumer cosmetics (36.9%): L'Oréal Paris, Garnier, Maybelline New York, NYX Professional Makeup, Essie Niely, Dark and Lovely, Mixa, MG and Carol's Daughter brands;
- luxury cosmetics (36.2%): Lancôme, Kiehl's, Giorgio Armani Beauty, Yves Saint Laurent Beauté, Biotherm, Helena Rubinstein, Shu Uemura, IT Cosmetics, Urban Decay, Ralph Lauren, Mugler, Viktor&Rolf, Valentino, Azzaro, Prada, Takami, A?sop, etc.;
- active cosmetics (15,6%): La Roche-Posay, Vichy, CeraVe, SkinCeuticals, Skinbetter Science, etc.;
- professional products (11,3%): L'Oréal Professionnel, Kérastase, Redken, Matrix and PureOlogy brands.
Products are marketed through mass distribution and distance selling, selective distribution, hair salons and pharmacies.
At the end of 2023, L'Oréal has 37 production sites worldwide.
Net sales are distributed geographically as follows: Europe (31.6%), North America (27%), North Asia (25.9%), Asia/Pacific/Middle East/Africa (8.4%) and Latin America (7.1%).