Jared Merves Joins Cumulus Media as SVP, Digital, Effective January 18, 2022
December 23, 2021 at 11:30 am EST
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CUMULUS MEDIA has named Jared Merves to serve as Senior Vice President, Digital, reporting to President and Chief Executive Officer Mary Berner effective January 18, 2022. In this post, Merves will lead and further shape the Companys digital strategy with a focus on generating revenue across multiple Cumulus Media platforms and channels. Merves has more than 15 years of experience leading innovation and increasing revenue, market share, and profitability across media organizations. Merves was most recently Chief Revenue Officer of Distributed Media Lab, which had acquired Wundervue.
Cumulus Media Inc. is an audio-first media company. The Company provides listeners with local programming through 404 owned-and-operated stations across 85 markets; delivers nationally syndicated sports, news, talk, and entertainment programming from iconic brands. Its iconic brands, including the NFL, the NCAA, the Masters, CNN, the AP, the Academy of Country Music Awards, and many other partners across more than 9,400 affiliated stations through Westwood One, the audio network in America. The Company provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, influencers, full-service audio solutions, industry-leading research and insights, and live event experiences.