02 November 2021

Vertu Motors plc

(the "Company")

Notification of PDMR's interests

The Company announces that it was notified on 01 November 2021 that Colin Kent, a person discharging managerial responsibility in the Company, had transferred legal ownership of 21,340 ordinary shares of 10p each in the Company ("Ordinary Shares") into a share trading account for nil consideration without any change in beneficial ownership. The transfer took place on 01 November 2021.

Resultant

Resultant %

% of issued

Beneficial

of issued

Beneficial holding

share

Ordinary

holding of

share

of Ordinary

capital prior

Shares

Ordinary

capital after

PDMR

Shares prior to

to the

acquired by

Shares after

the

the Dealings*

Dealings*

PDMR*

the Dealings*

Dealings*

Colin Kent

442,663

0.12%

n/a

442,663

0.12%

* includes shares held by persons closely associated with the PDMR.

The Company's issued share capital consists of 364,651,748 Ordinary Shares with voting rights. The Company does not hold any Ordinary Shares in treasury.

1.

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

COLIN KENT

2.

Reason for the notification

TRANSFER OF SHARES

b)

Position/status

OPERATIONS DIRECTOR

c)

Initial notification/Amendment

INITIAL NOTIFICATION

3.

Details of the issuer, emission allowance market participant, auction platform,

auctioneer or auction monitor

d)

Name

VERTU MOTORS PLC

e)

LEI

213800GIKJEIUIGMI575

4.

Details of transactions(s): section to be repeated for (i) each type of instrument; (ii) each

type of transaction; (iii) each date; and (vi) each place where transactions have been

conducted

f)

Description of the financial

ORDINARY SHARES OF 10p EACH IN

instrument, type of instrument

VERTU MOTORS PLC

identification code

Identification code

GB00B1GK4645

g)

Nature of the transaction

TRANSFER OF LEGAL OWNERSHIP OF

ORDINARY SHARES OF 10p EACH IN

VERTU MOTORS PLC INTO A SHARE

TRADING ACCOUNT

h)

Price(s) and volume(s)

Price

Volume(s)

NIL

21,340

i)

Aggregated information

NOT APPLICABLE - SINGLE

TRANSACTION

-Aggregated volume

- Price

j)

Date of the transaction

01 NOVEMBER 2021

k)

Place of transaction

OFF MARKET

- Ends -

For further information please contact:

Vertu Motors plc

Robert Forrester, CEO

Tel: 0191 491 2121

Karen Anderson, CFO

Tel: 0191 491 2121

Zeus Capital Limited

Jamie Peel

Tel: 020 3829 5000

Andrew Jones

Dominic King

Camarco

Billy Clegg

Tel: 020 3757 4983

Tom Huddart

Notes to Editors

Vertu Motors is the fifth largest automotive retailer in the UK with a network of 154 sales outlets across the UK. Its dealerships operate predominantly under the Bristol Street Motors, Vertu and Macklin Motors brand names.

Vertu Motors was established in November 2006 with the strategy to consolidate the UK motor retail sector. It is intended that the Group will continue to acquire motor retail operations to grow a scaled dealership group. The Group's acquisition strategy is supplemented by a focused organic growth strategy to drive operational efficiencies through its national dealership network. The Group currently operates 150 franchised sales outlets and 4 non-franchised sales operations from 118 locations across the UK.

Vertu's Mission Statement is to "deliver an outstanding customer motoring experience through honesty and trust".

Vertu Motors Group websites -investors.vertumotors.com/www.vertucareers.com

Vertu brand websites -www.vertumotors.com/www.bristolstreet.co.uk/www.macklinmotors.co.uk

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Vertu Motors plc published this content on 02 November 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 02 November 2021 14:49:10 UTC.