Publicis Groupe announced the appointment of Rajdeepak Das as Chief Creative Officer, Publicis Groupe South Asia and Chairman Leo Burnett, South Asia. Das's appointment signifies the emphasis and commitment of the Groupe towards world-class, inspiring creativity that builds brands through modern, purpose-led work. In these newly created roles, Das will also focus on elevating the Groupe's creative agenda through the alchemy of technology and data for transformation of client businesses.

He will work closely with the creative, data and technology talent across the Groupe to champion these mandates. Das is an outstanding creative leader with over 20 years of experience in building successful brands. He has more than 100 international awards to his name such as Cannes,The One Show, D&AD and Spikes.

A great believer in the power of modern creativity to transform lives, and an early adopter of both new age ideas and technology, some of his recent campaigns like 'SmartFarms' for PepsiCo, 'Say It With Oreo' for Mondelez, and 'PumaDive' for PUMA have been hugely successful. He has also been featured in the popular Netflix series 'The Creative Indians Season 4'.