The six accolades received by FTLife include:
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-- Broker Support - Best-in-Class (6th consecutive year)
-- Academy of the Year 2022 (2nd consecutive year)
-- Health Care Product - Best-in-Class
-- Social Media Engagement - Outstanding Achiever
-- ESG Integration - Merit
FTLife Chief Executive Officer
Being named the "Broker Support - Best-in-Class" for the sixth consecutive year, FTLife is also well recognised in the industry for its robust support for its partners. Our Partnership Distribution team and Premier Business team are committed to delivering the ideal business solutions, and the best possible pre-sale and after-sale support to our brokers and their customers. Meanwhile, FTLife also continues to optimise its information technology infrastructures, providing a one-stop digital platform that empowers its partners to operate their business with ease.
True to its accolade as the "Academy of the Year", FTLife places great emphasis on talent development. Last year, FTLife repositioned its consultants as "Life Artisans", equipping them to provide comprehensive planning and protection for our customers to meet their needs at different life stages. As a keen believer in innovative technologies, on top of AI Drill, FTLife also launched a virtual reality zone at The GalaMuse, where our Life Artisans understand a person's potential needs for protection and wealth management in different life stages effectively, enabling them to provide the best life planning to our customers. Innovative learning experiences will also provide insight into Life Artisans' personal development, as well as their career development in the insurance industry.
FTLife's VHIS Certified Plan "FlexiCare" Medical Insurance Plan has been awarded with the "Health Care Product - Best-in-Class", thanks to its immense popularity in the market. With its benefit limit calculated on a per disability per policy year basis, the product offers double aggregate limit to common major illnesses including major cancer, severe heart attack, stroke, respiratory diseases, and any disease declared as a Public Health Emergency of International Concern. In addition, the coverages are globally applicable*, enabling customers to enjoy comprehensive medical insurance without geographical restrictions.
Passionate about changing for a better future, FTLife has integrated social media engagement with traditional media and off-line advertisement (such as on the MTR platforms) in its recent branding/recruitment campaign under the theme of "Championing Spirit". Taking reference of the digital platform and social media consumption patterns of various audience groups, FTLife was able to enhance both customer engagement and interaction rates. The success of this impactful campaign, and the effectiveness of FTLife's overall social media engagement strategies were further affirmed by the "Social Media Engagement - Outstanding Achiever" Award.
Going beyond insurance, FTLife not only strives for business success, but also cares for the long-term wellbeing of its customers, employees, community, as well as the environment. Sharing the
*Except for psychiatric treatments and cash benefit for room and board confinement below entitled ward class in a private hospital in
Disclosure of Important Information:
-- The information contained in this press release is intended as a general summary of information for reference only. For details, please refer to relevant insurance product brochures and promotion flyers. Please refer to the policy contract for details of full terms and conditions.
-- This press release does not contain the full provisions of "FlexiCare" Medical Insurance Plan, and the full terms can be found in the Policy documents. "FlexiCare" Medical Insurance Plan may serve as standalone plan without bundling with other type(s) of insurance product.
-- For details of the product brochure of "FlexiCare" Medical Insurance Plan, please visit https://www.ftlife.com.hk/pdf/en/products/life-insurance/health/FlexiCare-Product-Brochure.pdf
-- For further enquiries, please contact FTLife's Customer Service Hotline on +852 2866 8898.
-- This press release is for distribution in
About
About the Awards Organiser
WealthAsia, a Profit-for-Purpose organisation, is committed to promoting best practices within the financial ecosystem by recognising best-in-class awards and outstanding achievers who share the same mission in
About the Benchmark Awards
The 13th annual Benchmark Wealth Management Awards assesses insurance companies and advisories by highly qualified industry veterans across six pillars: Value for Money, Client Support, Digital, Brand Strength, Governance, and Sustainability. In conjunction with BlueOnion, Benchmark's sister company in ESG data aggregation and analysis, Benchmark undertakes a mission to expose Green, Blue, SDG, and Sustainability washing. Insurers who have scored the highest over 22 Environment, Social, Governance, and Climate KPIs are recognised for their contribution this year.
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