Mid & Small Conference
London 2024
Fiera Milano
16 April 2024
AGENDA
Fiera Milano overview
Update on FY 2023 Results
Selected ongoing initiatives
- New concepts launched
- Attraction of large travelling events
- Synergistic supply chain alliances
- System agreements with other operators on strategic supply chains
- Congresses as drivers of growth
- Development of services: ambition and new positioning
- Digital transformation as a lever to create value
- International development
- The Milano-Cortina 2026 Winter Olympics opportunity
New Strategic Plan 2024-2027
Integrated Sustainability Plan 2024-2027
2
WELCOME TO FIERA MILANO
THE 6TH LARGEST EXHIBITION CENTER IN THE WORLD AND THE LARGEST CONFERENCE CENTER IN EUROPE
- 345k m2 total space
- 60k m2 outdoor space
- Approx. 60 events/year
- 1 km from highway
- 13 km from Milan city centre
- 29 km from Milan airport
- 20 pavilions
- 15k parkings
- 75 restaurants
- 1 underground
- 1 train station
- 54k m2 total space
- 5 pavilions
- Approx. 100 conferences/year
- 1 km from highway
- 4 km from Milan city centre
- 11 km from Milan airport
- > 70 meeting rooms
- 3 plenary rooms
- 21,000 seats
- 1 underground
- 1 train station
3
BUSINESS AREAS
Reporting Unit
Business Areas
Entity
Descr.
83% of 2023 Revenues | 1% of 2023 Revenues | 16% of 2023 Revenues | ||||||||||||||||||
FOREIGN EXHIBITION | ||||||||||||||||||||
ITALIAN EXHIBITION BUSINESS | CONGRESSES | |||||||||||||||||||
BUSINESS | ||||||||||||||||||||
Owned exhibitions (Italy) | Hosted exhibitions | Services | Exhibitions organized | Congresses | ||||||||||||||||
abroad | ||||||||||||||||||||
▪ Development, | ▪ Sale of exhibition | ▪ Development, sale and provision | ▪ Development, | ▪ Sale of Allianz |
promotion and | spaces to host trade | of traditional services (stand- | promotion and | MiCO conference |
management of | fairs not owned by | fittings, catering, travel and | management of owned | spaces |
owned exhibitions in | Fiera Milano | accommodation, ...) | exhibitions in | |
Italy | ▪ Development, sale and provision | international markets | ||
of digital and media services | ||||
(platform, app, adv, dem, ...) | ||||
Customer | ▪ | Exhibitors/ Visitors/ | ▪ | Italian and foreign | ▪ | Italian and foreign third-party | ▪ | Exhibitors/ Visitors/ | ▪ | Organizers of scientific |
Others (E.g. | third party organizers | exhibitors/organizers/visitors/spon | Others (E.g. sponsors, | and associative | ||||||
sponsors, advertisers) | sors | advertisers) | conferences/Organizers | |||||||
of corporate events (e.g. | ||||||||||
conventions) | ||||||||||
5
Owned exhibitions (Italy) | Hosted exhibitions | Services | Exhibitions organized | Congresses | ||||
abroad | ||||||||
EVENT PORTFOLIO IN ITALY
Segmentation by sector and model [# events] | |||||||||||
SECTOR | OWNED AND PARTICIPATED | HOSTED | TOTAL | ||||||||
Fashion supply | 12 (21%) | ||||||||||
chain | |||||||||||
3 | 9 | ||||||||||
Home/Construction | … | 10 (18%) | |||||||||
supply chain | |||||||||||
5 | 5 | ||||||||||
Industrial supply | … | 10 (18%) | |||||||||
chain | |||||||||||
2 | 8 | ||||||||||
Food and | 1) | ||||||||||
Hospitality supply | 6 (11%) | ||||||||||
chain | 3 | 3 | |||||||||
Automotive and | 5 | (9%) | |||||||||
Transport | |||||||||||
2 | 3 | ||||||||||
1) | |||||||||||
B2C | 5 | (9%) | |||||||||
3 | 2 | ||||||||||
… | |||||||||||
Verticals | 9 (16%) | ||||||||||
3 | 6 | ||||||||||
Note: 1) Events in which FM participates in minority | 6 | ||||||||||
Owned exhibitions (Italy) | Hosted exhibitions | Services | Exhibitions organized | Congresses | ||||
abroad | ||||||||
SERVICES
Service portfolio along the participation/organization process of the event
Organization of | ||
events | Setting up | |
PHASE | Rental of exhibition | |
exhibition spaces | ||
spaces |
Catering/ | Digital Services |
Banqueting | and Media |
Transport and | |
accommodation | Goods logistics |
of people |
SERVICE | ▪ Organization of events | ▪ | Installation of aluminum | |
DESCRIPTION | ▪ | Rental of exhibition spaces | trusses and hangings | |
in which the event is held | ▪ | Design and construction of | ||
and stands are built | booths, common areas | |||
▪ | Provision of technological | |||
infrastructures |
- Catering services through fixed and temporary refreshment points managed by third parties
- On-demandcatering/banqueting services at booths or dedicated areas, managed by third parties
- Other services (e.g. Hostesses, Translators, etc.)
- Digital platform (web, app, totem)
- Traditional billboards
- Digital billboards (digital signage)
- Brand promotion on digital catalogues
▪ Purchase of travel (airline | ▪ Transport, assembly, |
and train tickets) and | disassembly and possible |
accommodation for staff | reverse logistics of the |
participating in events | products on display |
GROUP | |
COMPANY | N.A. |
MODEL
Direct management
Indirect management/ broker
Perimeter of Fiera Milano services
7
Owned exhibitions (Italy) | Hosted exhibitions | Services | Exhibitions organized | Congresses | ||||
abroad | ||||||||
FOCUS ON DIGITAL SERVICES
- Today, exhibitions are facing the challenge of the digital transition. A new paradigm that requires a rethinking of the traditional exhibition models that Fiera Milano is able to propose
AREA
MEDIA
DIGITAL
DATA
PRODUCT | PRODUCT DESCRIPTION | ||||
▪ | Digital Signage | ▪ Digital signage within FM spaces | |||
▪ | Billboards Rho | ▪ Traditional billboards within FM spaces | |||
▪ | Advanced Media | ▪ Special projects not in the catalogue | |||
▪ | Digital Marketing | ▪ Marketing activities promoted on digital channels (e.g. DEM) | |||
▪ | Web Adv | ▪ Advertising conveyed online (e.g. banners...) | |||
▪ | Sponsorships | ▪ Sponsorship contracts | |||
▪ Metro-parking-city | ▪ Traditional billboards positioned outside FM spaces | ||||
▪ | Barter | ▪ Goods/services exchange contracts | |||
▪ | Digital Platform | ▪ Digital platform for Organizers / Exhibitors | |||
▪ | App | ▪ App for Visitors | |||
▪ | Totem | ▪ Totem through which convey useful info for Visitors | |||
▪ | VAS Organizers | ▪ Value-added services dedicated to Organizers | |||
▪ | VAS Exhibitors | ▪ Value-added services dedicated to Exhibitors | |||
▪ | VAS Visitors | ▪ Value-added services dedicated to Visitors | |||
▪ | Data Monetization | ▪ Sale of data collected and managed by FM |
8
Owned exhibitions (Italy) | Hosted exhibitions | Services | Exhibitions organized | Congresses | ||||
abroad | ||||||||
FIERA MILANO INTERNATIONAL PRESENCE
Fiera Milano Subsidiary
Fiera Milano |
Brasil |
# exhibit.: 6 |
Fiera Milano |
Exhibit. Africa |
# exhibit.: 1 |
Joint Ventures / Partnerships
China JV | |
#exhibit.: 18 | |
Singapore | |
India JV | # exhibit.: 1 |
# Recruitment of | |
exhibitors and visitors |
9
Owned exhibitions (Italy) | Hosted exhibitions | |
Services | Exhibitions organized | Congresses | ||
abroad | ||||
CONGRESSES
2022 and 2023 Revenue breakdown
Main conference events
ASSOCIATIVE
Scientific
congresses
▪ ERS-European Respiratory Society | |
▪ | EULAR-Annual European Congress of Rheumatology |
▪ | ERA-European Renal Association |
2%
10%
20%
9%
11%
16%
Others
Events
Corporate
CORPORATE
Conventions/
corporate meetings
▪ EDTA -European Dialysis and Transplant Association | |
▪ | …. |
▪ | Salesforce |
▪ | Allianz Bank Convention |
▪ | Generali Convention |
▪ | … |
68%
64%
Associative
Political | ||
INSTITUTIONAL EV. | ||
Conventions/Summits | ||
▪ | Political summits |
▪ | COP 26 |
▪ | … |
2022 | 2023 |
- 54k m2 total space
- 5 pavilions
- Approx. 160 conferences/year
- > 70 meeting rooms
- 3 plenary rooms
- 21,000 seats
Exams/Competitions | ||
OTHER | ||
.. | ||
▪ | Fencing World Championships |
▪ | Padel trend expo |
▪ | World of Coffe |
▪ | … |
10
A WELL CONSOLIDATED POST-PANDEMIC RECOVERY. GUIDANCE 2022 AND 2023 EXCEEDED
REVENUES (€M) | SQUARE METERS (k) (ITALY) | EBITDA (€M) | NET FINANCIAL AVAILABILITY (€M) | ||||||||||||||||||||||||||
1,462 | 106.1 | 97.1 | |||||||||||||||||||||||||||
283.8 | 1,292 | ||||||||||||||||||||||||||||
279.7 | 1,149 | 80.9 | |||||||||||||||||||||||||||
220.3 | 73.7 | 68.3 | |||||||||||||||||||||||||||
58.4 | |||||||||||||||||||||||||||||
122.3 | 593 | 47.4 | |||||||||||||||||||||||||||
73.6 | 342 | 29.8 | |||||||||||||||||||||||||||
10.4 | |||||||||||||||||||||||||||||
-23.9 | |||||||||||||||||||||||||||||
2019 | 2020 | 2021 | 2022 | 2023 | 2019 | 2020 | 2021 | 2022 | 2023 | 2019 | 2020 | 2021 | 2022 | 2023 | |||||||||||||||
2019 | 2020 | 2021 | 2022 | 2023 |
EBITDA ACTUAL RESULTS COMPARED TO GUIDANCE
- GUIDANCE EXCEEDED = GUIDANCE ON TRACK
2022
€58.4m | ||||
€40-50m | ||||
ACTUAL | ||||
PREVIOUS STRATEGIC PLAN (Feb-21) | ||||
Guidance | Actual 31/12/22 |
Despite: | |||||||||
+ c.€5m energy costs | |||||||||
+ c.€3m one-off reorganization costs | |||||||||
not accounted in the previous | |||||||||
guidance of €85-95m | |||||||||
2023 | |||||||||
€97.1m | |||||||||
€85-95m | |||||||||
PREVIOUS STRATEGIC PLAN (Feb-21) | ACTUAL | ||||||||
Guidance | Actual 31/12/23 | ||||||||
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Disclaimer
Fiera Milano S.p.A. published this content on 16 April 2024 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 16 April 2024 11:22:01 UTC.