D4t4 Solutions plc Appoints Ashoni Mehta as Chief Financial Officer

Celebrus Technologies PLC, formerly D4t4 Solutions Plc, is a United Kingdom-based company, which provides a disruptive data technology platform. The Company is focused on improving the relationships between brands and consumers through better data. It captures and connects the data that powers customer analytics and activates cross-channel experiences. It automatically captures, contextualizes, and activates consumer behavioral data in live time across all digital channels. Through the addition of behavioral biometrics and artificial intelligence (AI), it empowers brands to detect and prevent fraud before it occurs. Its suite of data-driven solutions includes data capture, fraud and scams and data management. It is deployed across 30+ countries throughout the financial services, healthcare, retail, travel, and telecommunications sectors. It creates a complete one-to-one identity map, enables PII tracking, and delivers real-time interaction management.