Burberry Group shows relatively strong fundamentals and is coming back to attractive price.

The holding company, which designs, produces and sells products under the Burberry brand, owns strong fundamentals. Its high Surperformance rating underlines its finances, profitability and business predictability.

Technically, the security follows a downward trend in the short term, under the GBp 1559 resistance area. But the selling pressure is highly likely to run out of steam soon, because the stock is currently testing its GBp 1482 support area. This might facilitate a technical rebound.

Most active investors could therefore open buying positions to aim the GBp 1559; the crossing of this level would open the way to new objectives with a second technical target at GBp 1613. However the position needs to be protected by a stop-loss order below its support, at GBp 1464.