Baozun Inc. (‘Baozun’ or the ‘Company’) announced that Ms. Yang Liu has been appointed to its Board of Directors effective from July 21, 2021, and that Ms. Jessica Xiuyun Liu has resigned from its Board of Directors for personal reasons, effective from July 21, 2021. Ms. Yang Liu joined Alibaba Group in September 2014 and currently serves as a senior expert managing the consumer strategy center and partnership development center of Alibaba’s Tmall business group. In this role, she leads the promotion of digital brand transformation across a variety of industry verticals by leveraging Alibaba’s advanced data technologies, and promotes comprehensive Tmall ecological partnership capabilities that bring technology into best practices.