Avon Products, Inc. announced that Goran Petrovic has been appointed Group Vice President and General Manager, Russia and Eastern Europe. Goran is an experienced senior executive and brings extensive experience in social selling garnered through leadership, sales and marketing roles with Avon Canada (New Avon LLC) and Avon Worldwide (Avon Products Inc) in North America and Central and Eastern Europe. In addition to his sales and marketing pedigree Goran brings deep expertise in e-commerce and improving the digital customer experience. For the past four years Goran has been President of Avon Canada, leading the transformation of New Avon's business there. Under his leadership Avon Canada has overhauled its Representative and customer experience and implemented key strategic changes to improve profitability and cash flow. Goran joins Avon in July and will be responsible for leading Avon in Russia, Ukraine, Georgia, Kazakhstan and Kyrgyzstan. He will report to Global President Miguel Fernandez.