WPP comes back upon contact with important technical level that might give impetus to a rebound.

By the year 2017, it seems that profitability of WPP could increase significantly. Indeed, net margin should be at 11% for 2017 against 8.4% for this year. Sales are also expected to increase by 25% during the same period.

The area of GBp 1,113 should enable the stock to have a new bullish trend. Technically, above the GBp 1,081 support, 4-traders analysts are optimistic and count on a return toward the short and the mid term resistances of GBp 1,190.

As a result, active investors can take a long position in WPP thanks to the close proximity of the GBp 1,113 pivot point, also corresponding to the lower limit of the rising wedge. The target price is GBp 1,190. If there is a breakdown of the GBp 1,081 support, investors should close their positions.