Gap Inc. and Ambercycle announced efforts to leverage textile-to-textile recycled materials in Athleta products. Ambercycle's cycora®? regenerated polyester is a high-performance material created from end-of-life textiles that seamlessly replaces conventional polyester.

Starting in 2026, Athleta - a Certified B Corporation - plans to become the first performance apparel brand to use cycora®? at scale. Athleta's versatile apparel assortment is designed for women by women, with inclusivity at its core.

Athleta integrates performance and technical features across its collection to support women across their entire lifestyle--from yoga and training to travel and recovery. Ambercycle's proprietary molecular regeneration technology uses discarded polyester as feedstock in the production of cycora®, a high-performance material designed to reproduce the quality of virgin-grade polyester, while reducing industry greenhouse gas emissions and dependency on landfilling or incinerating end-of-life textiles. The news demonstrates growing demand for circular materials made from textile-to-textile regeneration.