Gap Inc. & Ambercycle Announce Efforts to Advance Textile-To-Textile Recycling
March 05, 2024 at 10:00 am EST
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Gap Inc. and Ambercycle announced efforts to leverage textile-to-textile recycled materials in Athleta products. Ambercycle's cycora®? regenerated polyester is a high-performance material created from end-of-life textiles that seamlessly replaces conventional polyester.
Starting in 2026, Athleta - a Certified B Corporation - plans to become the first performance apparel brand to use cycora®? at scale. Athleta's versatile apparel assortment is designed for women by women, with inclusivity at its core.
Athleta integrates performance and technical features across its collection to support women across their entire lifestyle--from yoga and training to travel and recovery. Ambercycle's proprietary molecular regeneration technology uses discarded polyester as feedstock in the production of cycora®, a high-performance material designed to reproduce the quality of virgin-grade polyester, while reducing industry greenhouse gas emissions and dependency on landfilling or incinerating end-of-life textiles. The news demonstrates growing demand for circular materials made from textile-to-textile regeneration.
The Gap, Inc. is a specialty apparel company in America. The Company offers apparel, accessories and personal care products for women, men and children. Its Old Navy, Gap, Banana Republic, and Athleta brands offer clothing, accessories and lifestyle products for men, women and children. It is an omni-channel retailer, with sales to customers both in stores and online, through Company-operated and franchise stores, websites, and third-party arrangements. Its omni-channel services, including buying online pick-up in store, order-in-store, find-in-store, and ship-from-store, as well as enhanced mobile-enabled experiences, are tailored across its collection of brands. Gap includes adult apparel and accessories, GapKids, babyGap, Gap Maternity, GapBody, and GapFit collections. Banana Republic is a premium lifestyle retailer celebrating exploration and self-expression through timeless quality, versatile fabrics, and exceptionally made womenswear, menswear, and home designs.