Investor Overview

Updated as of Fourth Quarter 2023

FORWARD-LOOKING STATEMENTS

This presentation contains statements, estimates or projections that constitute "forward-looking statements" as defined under U.S. federal securities laws. Generally, the words "believe," "opportunity," "ahead," "expect," "intend," "estimate," "anticipate," "project," "will" and similar expressions identify forward-looking statements, which generally are not historical in nature. Forward-looking statements are subject to certain risks and uncertainties that could cause The Coca-Cola Company's actual results to differ materially from its historical experience and our present expectations or projections. These risks include, but are not limited to, unfavorable economic and geopolitical conditions, including the direct or indirect negative impacts of the conflict between Russia and Ukraine and conflicts in the Middle East; increased competition; an inability to be successful in our innovation activities; changes in the retail landscape or the loss of key retail or foodservice customers; an inability to expand our business in emerging and developing markets; an inability to successfully manage the potential negative consequences of our productivity initiatives; an inability to attract or retain a highly skilled and diverse workforce; disruption of our supply chain, including increased commodity, raw material, packaging, energy, transportation and other input costs; an inability to successfully integrate and manage our acquired businesses, brands or bottling operations or an inability to realize a significant portion of the anticipated benefits of our joint ventures or strategic relationships; failure by our third-party service providers and business partners to satisfactorily fulfill their commitments and responsibilities; an inability to renew collective bargaining agreements on satisfactory terms, or we or our bottling partners experience strikes, work stoppages, labor shortages or labor unrest; obesity and other health-related concerns; evolving consumer product and shopping preferences; product safety and quality concerns; perceived negative health consequences of certain ingredients, such as non-nutritive sweeteners and biotechnology-derived substances, and of other substances present in our beverage products or packaging materials; failure to digitalize the Coca-Cola system; damage to our brand image, corporate reputation and social license to operate from negative publicity, whether or not warranted, concerning product safety or quality, workplace and human rights, obesity or other issues; an inability to successfully manage new product launches; an inability to maintain good relationships with our bottling partners; deterioration in our bottling partners' financial condition; an inability to successfully manage our refranchising activities; increases in income tax rates, changes in income tax laws or the unfavorable resolution of tax matters, including the outcome of our ongoing tax dispute or any related disputes with the U.S. Internal Revenue Service ("IRS"); the possibility that the assumptions used to calculate our estimated aggregate incremental tax and interest liability related to the potential unfavorable outcome of the ongoing tax dispute with the IRS could significantly change; increased or new indirect taxes; changes in laws and regulations relating to beverage containers and packaging; significant additional labeling or warning requirements or limitations on the marketing or sale of our products; litigation or legal proceedings; conducting business in markets with high-risk legal compliance environments; failure to adequately protect, or disputes relating to, trademarks, formulas and other intellectual property rights; changes in, or failure to comply with, the laws and regulations applicable to our products or our business operations; fluctuations in foreign currency exchange rates; interest rate increases; an inability to achieve our overall long-term growth objectives; default by or failure of one or more of our counterparty financial institutions; impairment charges; an inability to protect our information systems against service interruption, misappropriation of data or cybersecurity incidents; failure to comply with privacy and data protection laws; evolving sustainability regulatory requirements and expectations; increasing concerns about the environmental impact of plastic bottles and other packaging materials; water scarcity and poor quality; increased demand for food products, decreased agricultural productivity and increased regulation of ingredient sourcing due diligence; climate change and legal or regulatory responses thereto; adverse weather conditions; and other risks discussed in our filings with the Securities and Exchange Commission ("SEC"), including our Annual Report on Form 10-K for the year ended December 31, 2023, which filing is available from the SEC. You should not place undue reliance on forward-looking statements, which speak only as of the date they are made. We undertake no obligation to publicly update or revise any forward-looking statements.

RECONCILIATION TO U.S. GAAP FINANCIAL INFORMATION

The following presentation includes certain "non-GAAP financial measures" as defined in Regulation G under the Securities Exchange Act of 1934. A schedule which reconciles our results as reported under Generally Accepted Accounting Principles and the non-GAAP financial measures included in the following presentation is attached as an appendix hereto. The 2024 outlook information provided in this presentation includes forward-lookingnon-GAAP financial measures, which management uses in measuring performance. The company is not able to reconcile full year 2024 projected organic revenues (non-GAAP) to full year 2024 projected reported net revenues, full year 2024 projected comparable currency neutral EPS (non-GAAP) to full year 2024 projected reported EPS, or full year 2024 projected comparable EPS (non-GAAP) to full year 2024 projected reported EPS without unreasonable efforts because it is not possible to predict with a reasonable degree of certainty the exact impact of changes in foreign currency exchange rates throughout 2024; the exact timing and exact impact of acquisitions, divestitures and structural changes throughout 2024; and the exact timing and exact amount of items impacting comparability throughout 2024.

2

KEY THEMES FOR TODAY

PREPARED FOR

POWERFUL

ADVANTAGED &

PRIMED FOR

OPERATING

ALL WEATHER

PORTFOLIO

AGILE

SUSTAINED

OVERVIEW

PERFORMANCE

01 02 03 04 05

3

Prepared for

ALL WEATHER

4

REFLECTING ON OUR JOURNEY

Growth Portfolio

TOTAL

BEVERAGE

COMPANY

EXPLORER CHALLENGER LEADER

Disciplined Strategy

Strengthened Organization

LOVED

DONE

FOR A BETTER

BRANDS

SUSTAINABLY

SHARED FUTURE

Opportunity

SELECTIVELY

BUILD

LEAD

PLAY

DEPRIORITIZE

SUSTAIN

Ability to Win

5

WINNING = SCALE + GROWTH MINDSET

DEMONSTRATING OUR STAYING POWER

Scale

ENDURING BRANDS ESTABLISHED RELATIONSHIPS SUPPLY CHAIN REACH GLOBAL FOOTPRINT

AMPLE RESOURCES

Growth Mindset

CONSUMER AUTHENTICITY EVERYDAY RELEVANCE INNOVATION AGILITY DISCIPLINED RISK-TAKING

NARTD Industry Value(a)

26%

43%

31%

28%

41%

31%

EXPERIENTIAL ENGAGEMENT

  1. NARTD retail value excluding value-added dairy and plant-based beverages; (b) Large Players include global, regional and scaled local brands. Acquired players are shown pro forma; (c) Shifting Players include local, new and private-label brands.

2015 2016 2017 2018 2019 2020 2021 2022

THE COCA-COLA COMPANY

~80 OTHER LARGE PLAYERS(b)

2,000+ SHIFTING PLAYERS(c)

6

CREATING AN INFLECTION THROUGH MANY CHALLENGES

Our Results(a)

$2.69

$2.00

2010

2014

2018

2023

Our External Backdrop

PANDEMIC

GLOBAL SUPPLY

CHAIN DISRUPTION

ELEVATED

GEOPOLITICAL

INFLATION

TENSIONS

(a) Comparable EPS, non-GAAP

7

AWESTRUCK BY THE OPPORTUNITY AHEAD

Consistent Industry Growth(a)

Number of Years

% <2 2-33-44-55-6 >6

17

YEARS OF 3-5%

INDUSTRY GROWTH

FROM 1990-2023

Vast Recruitment Opportunity(b)

Developed Markets

Developing & Emerging Markets

2030 Population Increase

Non-Commercial(c) Non-TCCC

TCCC(d)

= 10 million people

(a) Number of times industry retail value growth has been within a % range on a 3-year CAGR basis; (b) Data represents internal estimates of top 37 markets;

8

(c) Represents population that does not consume commercial beverages; (d) Represents Weekly+ drinkers.

INCREASINGLY GRANULAR APPROACH TO CONSUMER OPPORTUNITY

Segmenting Our ConsumersTo Satisfy Evolving Daily Needs

PERFORMANCE

ENHANCE

REFRESH

MOTIVATION

FUEL

WEEKLY+

INTENDERS

NEUTRALS

REJECTORS

BALANCE

4x TO CURRENT WEEKLY+(a)

EXPERIENCE

CONNECT

DELIGHT

POPULATION OF INTENDERS & NEUTRALS

(a) Coca-Cola Trademark as of May

2023, Hawkeye study findings,

excluding China and India; (b) TCCCAddressing a Digitally Connected, Savvy Consumer with Dynamic Needs

has an equity investment in Monster Beverage Corporation.

(b)

9

Powerful

PORTFOLIO

10

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Disclaimer

The Coca-Cola Company published this content on 20 March 2024 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 20 March 2024 18:43:02 UTC.