Southwest Airlines Co. announced recent Leadership updates across the Company. Several of these changes are a continuation of the organizational structure work that began in September 2022 and has continued into 2023.

Finance Organization: Koontz's transition paves the way for several other Leadership changes: Ryan Martinezhas been promoted from Vice President Investor Relations to Senior Vice President Controller, overseeing Accounting and Financial Reporting, SOX, Tax, and Controller Operations. Martinez began his Southwest career 17 years ago in the Investor Relations Department before joining the Financial Planning & Analysis (FP&A) Department in 2013, where he led the Corporate Team responsible for overseeing consolidated financial forecasts. He assumed his current role as Vice President of Investor Relations six years ago and has become a well-respected and reliable voice for the Company with the investment community.

Prior to joining Southwest, Martinez worked in Financial Reporting at The Neiman Marcus Group, and began his career in public accounting at BDO Seidman, LLP. Martinez graduated from Louisiana State University in Shreveport with a bachelor's degree in accounting and finance and is a Certified Public Accountant in the State of Texas. Marketing & Customer Experience Organization: Effective March 1, Southwest's Marketing and Customer Experience & Engagement organization transitioned to five departments under Senior Vice President Marketing & Customer Experience Tony Roach.

The functions under Roach's Leadership include Marketing; Customer Experience & Digital (CXD); Customer Engagement; Travel Products; and Department Planning, Operations, & Delivery. His oversight includes digital experience, go to market efforts, and the airline's loyalty program, Rapid Rewards®, as well as ancillary products.