Retailers have broadly suffered a tough 2022 as surging cost inflation and cost-of-living worries for shoppers have cut into profits.
However, the Mike Ashley firm has been one of few in the sector to see its shares lift over the past year after returning to bumper profits.
Frasers, which also owns the
The company will reveal to shareholders how it is tracking against this guidance this Thursday when it unveils trading figures for the past six months.
The retailer has linked strong sales, which jumped over 30 per cent in the previous year, to its growth strategy under
"Now that Mike Ashley is off the board, we are looking out for any changes to strategic direction from the current CEO,
"Frasers are also looking to expand their digital presence.
"As part of this push, they've acquired
The company also continued its acquisition streak last month with a deal to buy historic
Investment into stores following the pandemic, improved online service and marketing spend has also benefitted the firm's core set of brands.
Analysts at Numis said
"The core
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