The following Management's Discussion and Analysis of Financial Condition and Results of Operations should be read in conjunction with our consolidated financial statements and related notes. This Management's Discussion and Analysis of Financial Condition and Results of Operations may contain some statements and information that are not historical facts but are forward-looking statements. For a discussion of these forward-looking statements, and of important factors that could cause results to differ materially from the forward-looking statements contained in this report, see Item 1 of Part I, "Business-Cautionary Note Regarding Forward-Looking Statements," and Item 1A of Part I, "Risk Factors."





Overview


Bsquare develops and deploys technologies for the makers and operators of connected devices. These fleets of business-oriented devices, often called the Internet of Things (IoT), offer a powerful means to connect organizations, people, information, and ideas. Hundreds of millions of connected devices have already been deployed and it is estimated that billions more will be. Despite their growing prevalence, these devices and the systems in which they operate remain a significant source of complexity, unplanned and often uncontrolled expense, and operational risk. Our customers are undergoing a massive change in their business practices and Bsquare provides technology that helps them capture the value of connected devices and reduces the cost and risk of doing so.

Since our founding in 1994, Bsquare has helped embedded device manufacturers ("Original Equipment Manufacturers" or "OEMs") design and build cost-effective products. For most of our history, we operated at the intersection of hardware and software, helping our customers select, develop, and configure system software for a variety of purpose-built devices, from mobile computing to point-of-sale systems to healthcare equipment to hospitality, gaming, and more. Our expertise in hardware, device configuration, and operating systems became essential to our customers' design cycles and purchasing decisions. As our customers deployed ever-larger fleets of devices, our understanding of the requirements for large-scale device operations increased.

More recently, our expertise and business prospects have shifted to cloud-connected devices that have been connected to create intelligent systems. This shift coincides with the overall growth of IoT technologies and with our customers' recognition that connected intelligent devices create significant business opportunities. Device makers have increasingly specified their products not only to be connection-ready, but also to be enhanced by the breadth and depth of functionality that connection creates. We have taken to market a valuable and expanding portfolio of products and services that meet the needs of connected device makers. This portfolio captures our experience and our expertise can enable our customers to be more productive, flexible, and financially successful. And, in turn, our customers can then help make people and organizations more productive, improve quality of life, and reduce demands on the limited resources of our planet.





2022 Key Highlights


Continued supply chain disruptions and other macroeconomic factors affected the ordering patterns of our Partner Solutions customers in 2022, resulting in a year-over-year revenue decrease in that segment. We believe our Partner Solutions revenue is also affected by other Microsoft distributors offering deep discounts on Windows IoT OS software as part of hardware/software bundles. We expect this market trend may continue in future quarters. We are working to retain and attract customers with superior service and technical support, pricing that rewards loyalty, and a path to IoT operations.

In our Edge to Cloud segment, we continue to focus our efforts on a relatively small number of key customers that help us gain credibility as a reliable technology partner. For example, we support Itron, Inc. with its intelligent utility grid. We believe our experience serving Itron and our other large IoT customers positions us to improve our IoT software and services in 2023 and beyond.

Our focus on expense discipline continued in 2022. As planned, we made targeted and strategic investments in marketing, which was the primary driver of the year-over-year increase in our selling, general and administrative expenses.

Throughout 2021 and 2022, we invested in the development of new product offerings for our customers. In 2022, our product development investment totaled over $1.5 million, of which $0.5 million was capitalized as internally developed software and the remainder is captured on the consolidated statement of operations and comprehensive loss as research and development expense. We experienced a year-over-year decrease in research and development expenses because in 2022 a larger portion of those expenses related to product development and, accordingly, were capitalized and reflected on the consolidated balance sheet.

During the fourth quarter of 2022, we executed a reduction in force ("RIF") as part of broader efforts to align our cost base with our 2023 strategic and operating priorities, which include breakeven operations. Our headcount was reduced by nearly 20% and we incurred $0.2 million of expense related to one-time termination benefits provided to impacted employees.

In the fourth quarter of 2022, we also announced a plan to repurchase up to $5 million of our common stock (the "Share Repurchase Plan"). The Share Repurchase Plan is intended to return value to shareholders without compromising our ability to pursue organic growth or strategic alternatives. During the fourth quarter of 2022, we repurchased 178,857 shares for approximately $0.2 million.





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Our cash, cash equivalents, restricted cash and short-term investments decreased by $4.5 million during 2022. The decrease was driven primarily by operations and, to a lesser degree, the investment in new product offerings and the share repurchase program.

Cash will be invested strategically to grow our business and enhance our value proposition to customers.





Critical Accounting Estimates



Revenue recognition


Our revenue recognition accounting methodology contains uncertainties because it requires us to make significant estimates and assumptions, and to apply judgment. For example, for arrangements that have multiple performance obligations, we must exercise judgment and use estimates in order to (1) determine whether performance obligations are distinct and should be accounted for separately; (2) determine the standalone selling price of each performance obligation; (3) allocate the transaction price among the various performance obligations on a relative standalone selling price basis; and (4) determine whether revenue for each performance obligation should be recognized at a point in time or over time. For revenue recognized over-time, we use either the input or output method, whichever most faithfully depicts the transfer of goods or services.

Our contracts with customers sometimes include promises to transfer multiple products and services, such as professional services, a perpetual or term software license, and support and maintenance. A performance obligation is a promise in a contract with a customer to transfer products or services that are concluded to be distinct. In contracts with multiple performance obligations, we identify each performance obligation and evaluate whether the performance obligations are distinct within the context of the contract at contract inception. Performance obligations that are not distinct at contract inception are combined. Determining whether products and services are distinct performance obligations that should be accounted for separately or combined as one unit of accounting may require significant judgment. We allocate the transaction price to each distinct performance obligation based on the estimated standalone selling price ("SSP") for each performance obligation.

Judgment is required to determine the SSP for each distinct performance obligation. Where possible, we determine SSP based on list prices or other observable inputs. In instances where SSP is not directly observable, we determine the SSP using information that may include internal costs, market conditions, and other observable inputs. In some cases, when the selling price is highly uncertain or variable, we may utilize the residual method to determine SSP. When using the residual method the SSP of a performance obligations is calculated by subtracting the sum of the SSPs of all other goods and services promised under the contract from the total transaction price.

We have not made any changes to the significant estimates utilized to determine the total transaction price and stand-alone selling prices at contract inception. Our customer contracts that involve perpetual licenses are less sensitive to changes in estimates than contracts involving SaaS as those arrangements require us to estimate customer usage. Changes to our customer usage estimates could have a material impact on the total transaction price.

In addition, we exercise judgment in certain transactions when determining whether we should recognize revenue based on the gross amount billed to a customer (as a principal) or the net amount retained (as an agent). These judgments are based on our determination of whether or not we control the service before it is transferred to the customer.





Taxes


As part of the process of preparing our consolidated financial statements, we are required to estimate income taxes in each of the countries and other jurisdictions in which we operate. This process involves estimating our current tax expense together with assessing temporary differences resulting from the differing treatment of items for tax and accounting purposes. These differences result in deferred tax assets and liabilities. Net operating losses and tax credits, to the extent not already utilized to offset taxable income or income taxes, also give rise to deferred tax assets. We must then assess the likelihood that any deferred tax assets will be realized from future taxable income, and, to the extent we believe that recovery is not likely, we must establish a valuation allowance. We are required to use judgment as to the appropriate weighting of all available evidence when assessing the need for the establishment or the release of valuation allowances. As part of this analysis, we examine all available evidence on a jurisdiction-by-jurisdiction basis and weigh the positive and negative information when determining the need for full or partial valuation allowances. The evidence considered for each jurisdiction includes, among other items, (i) the historical levels of income or loss over a range of time periods that extends beyond the two years presented, (ii) the historical sources of income and losses, (iii) the expectations and risk associated with underlying estimates of future taxable income, (iv) the expectations and risk associated with new product offerings and uncertainties with the timing of future taxable income, and (v) prudent and feasible tax planning strategies. Significant judgment is required in determining our provision for income taxes, deferred tax assets and liabilities and any valuation allowance recorded against our deferred tax assets. We estimate the valuation allowance related to our deferred tax assets on a quarterly basis.

Our sales may be subject to other taxes, particularly withholding taxes, due to our sales to customers in countries other than the United States. The tax regulations governing withholding taxes are complex, causing us to have to make assumptions about the appropriate tax treatment. Further, we make sales in many jurisdictions across the United States, where tax regulations are varied and complex. We must therefore continue to analyze our state tax exposure and determine what the appropriate tax treatments are, and make estimates for sales, franchise, income and other state taxes.





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Results of Operations - Year-over-Year Comparison

The following table presents our summarized results of operations for the periods indicated. Our historical operating results are not necessarily indicative of the results for any future period.





                                                  Year Ended December 31,
(In thousands, except percentages)     2022         2021       $ Change      % Change
Revenue                              $ 36,487     $ 40,367     $  (3,880 )         (10 )%
Cost of revenue                        31,034       34,952        (3,918 )         (11 )%
Gross profit                            5,453        5,415            38             1 %
Operating expenses                      9,719        9,307           412             4 %
Loss from operations                   (4,266 )     (3,892 )        (374 )         (10 )%
Other income, net                         408        1,650        (1,242 )         (75 )%
Loss before income taxes               (3,858 )     (2,242 )      (1,616 )         (72 )%
Income tax expense                          -            -             -             0 %
Net loss                             $ (3,858 )   $ (2,242 )   $  (1,616 )         (72 )%




Revenue


We generate revenue from the sale of software, both embedded operating system software that we resell and our own proprietary software, and related professional services. Total revenue decreased in 2022 compared to 2021, due to decreased sales in our Partner Solutions segment, primarily in North America and Europe, as well as decreased revenue in our Edge to Cloud segment.

Additional revenue details are as follows:





                                                  Year Ended December 31,

(In thousands, except percentages) 2022 2021 $ Change % Change Revenue: Partner Solutions

$ 33,119     $ 36,516     $  (3,397 )          (9 )%
Edge to Cloud                           3,368        3,851          (483 )         (13 )%
Total revenue                        $ 36,487     $ 40,367     $  (3,880 )         (10 )%
As a percentage of total revenue:
Partner Solutions                          91 %         90 %
Edge to Cloud                               9 %         10 %




Partner Solutions revenue


Partner solutions revenue decreased $3.4 million or 9% in 2022 compared to 2021. We believe customer demand for embedded operating systems was adversely impacted by supply chain disruptions and economic uncertainty.





Edge to Cloud revenue


Edge to Cloud revenue decreased $0.5 million or 13% in 2022 compared to 2021. The first quarter of 2021 included a significant amount of one-time revenue recognition that that did not recur in 2022. In addition, our relationships with some smaller customers concluded and we have strategically shifted our focus to a small number of key customers and product development opportunities.





Gross profit and gross margin


Cost of revenue for the Partner Solutions segment consists primarily of embedded operating system software royalties payable to third-party vendors, net of rebate credits earned through Microsoft's distributor incentive program.

Cost of revenue for Edge to Cloud revenue consists primarily of salaries, benefits, rebillable expenses, and, in 2021, amortization of certain intangible assets related to acquisitions. These intangibles were fully amortized as of December 31, 2021.

Gross profit and gross margin were as follows:





                                                 Year Ended December 31,

(In thousands, except percentages) 2022 2021 $ Change % Change Partner Solutions gross profit $ 4,856 $ 5,038 $ (182 ) (4 )% Partner Solutions gross margin

            15 %        14 %            -           1.0
Edge to Cloud gross profit           $   597     $   377     $      220            58 %
Edge to Cloud gross margin                18 %        10 %            -           8.0
Total gross profit                   $ 5,453     $ 5,415     $       38           1.0 %
Total gross margin                        15 %        13 %            -           2.0

(1) For gross margin, amounts represent percentage point change.






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Partner Solutions gross profit and gross margin

The year-over-year decline in Partner Solutions gross profit was driven by lower third-party software sales, partially offset by an improvement in gross margin rate driven by a large high-margin sale and higher rebate recognition compared to the prior period.

Partner Solutions gross profit is impacted by rebate credits earned through Microsoft's distributor incentives program. Based on the nature of the incentives, we record a portion of them as a reduction of Partner Solutions cost of revenue with the remaining portion recognized as an offset to qualified marketing expenses during the period in which the expenditure claims are approved. See Footnote 12 - Significant Concentrations for further information about these rebates.

Edge to Cloud gross profit and gross margin

Edge to Cloud gross profit dollars and gross margin rate increased in 2022 compared to 2021 driven by decreased costs of revenue. The prior period included amortization expense related to intangible assets that were fully amortized as of December 31, 2021.





Operating expenses


Operating expenses were as follows:





                                                  Year Ended December 31,

(In thousands, except percentages) 2022 2021 $ Change % Change Operating expenses: Selling, general and administrative $ 8,472 $ 8,003 $ 469

             6 %
Research and development                1,042       1,304           (262 )         (20 )%
Restructuring                             205           -            205           100 %
Total operating expenses              $ 9,719     $ 9,307     $      412             4 %

As a percentage of total revenue: Selling, general and administrative 23 % 20 % Research and development

                    3 %         3 %




Selling, general and administrative

Selling, general and administrative ("SG&A") expenses consist primarily of salaries and related benefits, commissions and bonuses for our sales, marketing and administrative personnel, facilities and depreciation costs, as well as professional services fees (such as consulting, legal, audit and tax). SG&A expenses increased in 2022 compared to 2021 due to an increase in marketing expenditures, partially offset by a decrease in selling costs and professional fees.





Research and development



Research and development ("R&D") expenses consist primarily of salaries and benefits for software development and quality assurance personnel, and contractor and consultant costs. R&D expenses decreased in 2022 compared to 2021 due to increased capitalization of personnel costs, partially offset by new product amortization expense.





Restructuring


During the fourth quarter of 2022 we executed a RIF as part of broader efforts to align our cost base with our 2023 strategic and operating priorities, which include breakeven operations. Our headcount was reduced by nearly 20%, and we recorded expenses of $0.2 million to one-time termination benefits provided to impacted employees.





Other income (loss), net



Other income and loss typically consist primarily of interest income on our cash and investments, gains and losses we may recognize on our investments, gains and losses on foreign exchange transactions and other items. During the second quarter of 2021, we recorded on the consolidated statement of operations and comprehensive loss, a $1.6 million gain on the extinguishment of debt related to the forgiveness of our Paycheck Protection Program loan. In 2022, other income is primarily comprised of interest income from our investments in US treasuries.





Income taxes


Income tax expense was not recorded in either 2022 or 2021.





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Results of Operations - Quarter-over-Quarter Comparison

The following is a discussion of our fourth quarter 2022 results as compared to our third quarter 2022 results.

Revenue for the quarter was $8.0 million, a decrease of $0.5 million or 5% from the third quarter of 2022, driven primarily by a decline in the Partner Solutions segment.

Gross profit increased $0.1 million driven by gross margin rate improvement in both segments. The margin rate improvement in Partner Solutions was driven by increased rebate recognition and the rate improvement in Edge to Cloud was due to the increase in revenue combined with a slight decrease in cost of revenue.

Total operating expenses for the quarter were $2.7 million, an increase of $0.5 million compared to the third quarter of 2022. The increase was driven by marketing expenses and a restructuring charge related to the fourth quarter reduction in force action.

Interest income for the fourth quarter was primarily comprised of interest income on our investments. We began making investments late in the third quarter of 2022 and, as such, interest income for that period is less because our investments were in place for less time.

In the fourth quarter of 2022, the Company announced a plan to repurchase up to $5 million of its common stock. The plan is intended to return value to shareholders without compromising the Company's ability to pursue organic growth or strategic alternatives. During the quarter, we repurchased 178,857 shares for approximately $0.2 million.

Liquidity and Capital Resources





Overview


As of December 31, 2022 we had $35.6 million of cash, cash equivalents, restricted cash and short-term investments, compared to $40.1 million at December 31, 2021 reflecting a decrease of approximately $4.5 million. We generally invest our excess cash in high quality marketable investments. These investments generally include corporate notes and bonds, commercial paper and money market funds, although specific holdings can vary from period to period depending upon our cash requirements. Cash equivalent investments held at December 31, 2022 totaled $33.2 million. Cash equivalent investments held at December 31, 2021 totaled $37.0 million.

We believe that our existing cash and cash equivalents will be sufficient to meet our needs for working capital and capital expenditures for at least the next 12 months.

Cash flows from operating activities

Operating activities used cash of approximately $3.7 million during the year ended December 31, 2022. The cash use was primarily driven by a net loss, adjusted for non-cash items of $0.8 million, a decrease in deferred revenue of $0.9 million, and changes in working capital of $0.2 million.

Cash flows from investing activities

Investing activities used cash of $0.4 million during the year ended December 31, 2022. The cash use related primarily to property and equipment additions in the form of internally developed software, partially offset by proceeds from short-term investments.

Cash flows from financing activities

Financing activities used cash of $0.3 million during the year ended December 31, 2022. This cash use was driven by the cash settlement of PSUs and repurchase of the Company's common stock, partially offset by proceeds from the exercise of stock options. See Footnote 10 - Shareholders' Equity.

Material cash requirements and sources of liquidity

Cash requirements arising from contractual obligations relate to our office leases, see Footnote 8 - Leases for further information. Other significant cash requirements include software royalties, which become a liability at the point we sell third-party software to our customers, and salary and benefit expenditures related to our personnel. Our sources of liquidity include cash and cash equivalents currently on-hand, short-term investments and cash generated from operations. We believe that our existing cash and cash equivalents are sufficient to meet our cash requirements for the foreseeable future.

Recently Issued Accounting Standards

See Note 1, "Description of Business and Accounting Policies" in the Notes to Consolidated Financial Statements in Item 8.

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