Publicis Groupe
Real-time Euronext Paris - 07/18 05:35:01 pm

Attractive timing to go long again

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Jordan Dufee

Strategy published on : 08/10/2017 | 09:42

long trade on a pullback
Stop-loss triggered

Entry price : 61.7€
Target : 65€
Stop-loss : 60.4€
Cancellation Level : 64€
Potential : 5.35%

The Publicis Groupe share is coming back to a technical support zone comprising the lower bound of the trading range. This provides a good timing to go long on the stock.
Investors should buy the stock at current prices near € 61.7 in order to target the € 65.


● The company has solid fundamentals for a short-term investment strategy.


● Share prices are approaching a strong support area in daily data, which offers good timing for investors.

● The company returns high margins, thereby supporting business profitability.

● Predictions on business development from analysts polled by Thomson-Reuters are tight. This results from either a good visibility into core activities or accurate earnings releases.

● The company's attractive earnings multiples are brought to light by a P/E ratio at 13.9 for the current year.

● The company is one of the best yield companies with high dividend expectations.

● Analysts have a positive opinion on this stock. Average consensus recommends overweighting or purchasing the stock.

● The difference between current prices and the average target price is rather important and implies a significant appreciation potential for the stock.


● According to Thomson-Reuters' forecast, revenue growth prospects are expected to be very low for the next fiscal years.

● Financial statements have repeatedly disappointed market stakeholders. Most often, they were below expectations.

● The sales outlook for the group was lowered in the last twelve months. This change in forecast points out a decline in activity as well as pessimistic analyses of the company. 2018
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